Explore Relipet's participation in CIPS 2017 (21st China International Pet Show) in Shanghai. Learn about our brand's milestone in showcasing premium cat trees and establishing global partnerships.
Relipet at CIPS 2017: A Defining Moment in Our Global Journey
The 21st China International Pet Show (CIPS 2017), held from November 16–19 at the National Exhibition and Convention Center in Shanghai, was a landmark event for the global pet industry. As one of Asia's largest trade fairs, it spanned over 116,000 square meters and attracted 1,293 exhibitors alongside tens of thousands of trade visitors. For Relipet, this was far more than just an exhibition—it was the stage where we formally introduced our brand of high-quality, heavy-duty cat furniture to the world.
Showcasing Innovation and Durability
At our booth, the spotlight was on engineering and design tailored for large breeds and multi-cat households. We presented flagship models like the RL2525 Large Rectangular Cat Tree and the RL2285 Multi-Level Condo, emphasizing their robust construction, premium sisal posts, and spacious perches. The live demonstrations allowed breeders, distributors, and pet owners to experience firsthand the stability and comfort that define the Relipet standard. The positive reception confirmed a growing market demand for durable, well-designed cat trees that go beyond basic functionality.
Building Lasting Partnerships
CIPS 2017 served as a crucial networking hub. We engaged with industry leaders, suppliers, and potential partners from over 20 countries, discussing trends in pet furniture and exploring opportunities for collaboration. The feedback gathered directly from international visitors helped shape our subsequent product development, particularly in enhancing features for specific markets. This event solidified Relipet's reputation as a serious player in the OEM and ODM space, laying the groundwork for export growth.
A Legacy of Quality and Growth
Looking back, CIPS 2017 was a pivotal chapter in our company history. It marked our transition from a domestic manufacturer to an internationally recognized brand. The connections made and the brand awareness generated during those four days in Shanghai accelerated our expansion and reinforced our commitment to producing pet furniture that combines aesthetic appeal with unmatched durability. This page celebrates that milestone and honors the partnerships that began at the show.
